Content Garden

CMS SEO Comparison: Is Your CMS Hurting Your SEO? [Infographic]

August 29, 2018 SEO, Web Design, WordPress

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If you’re a small business owner or non-profit manager with a website, you are probably using a CMS to run that website. CMSs help website owners to easily update their website and keep it looking sharp without having to know how to code. If you care about SEO, however, you should know that not all CMSs […]

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5 Great Calls to Action for Small Businesses

August 22, 2018 Digital Marketing

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In a crowded marketplace, it’s difficult for small businesses to get the attention that they deserve. Potential customers are inundated with advertisements on TV, radio and even at the gas station pump. Given the tendency of potential customers to tune out when they encounter advertising, it makes sense to draw them in using interactive online […]

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Using MailChimp for a Small Business or Non-Profit

August 1, 2018 Digital Marketing

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If you work for a small business or non-profit, you have probably considered various tools or options for assisting you in your email marketing efforts. Whether it’s helping to track down new customers or a new audience, reach out to your existing audience, or extending your reach to new platforms, a solid email marketing strategy […]

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Using Hootsuite to Promote Your Small Business or Non-Profit

May 23, 2018 Non-Profit, Small Business, Social Media

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Unless you’ve been living under a rock for the last decade, you’ve probably heard that social media is vital to any organization’s marketing strategy. If you’ve ever tried to use social media to promote a small business or non-profit, however, you’ve probably also realized that social media marketing requires quite a bit of upkeep. Your […]

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25+ Common SEO Mistakes Small Businesses Make

May 16, 2018 Digital Marketing, SEO, Small Business

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If you’re a small business owner, you may know that optimizing your website for search engines is a proven method through which you can improve your site’s ranking in search engine results. Implementing the best SEO practices on your website can help increase brand visibility and improve organic traffic to your website. However, the reverse of […]

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5 Instagram Marketing Tips for Non-Profits

April 25, 2018 Digital Marketing, Instagram, Non-Profit, Social Media

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If you work for a non-profit, you have probably wondered whether Instagram is a good way to reach and interact with potential donors, volunteers, and members of your organization. That’s why we gathered these Instagram marketing tips for non-profits like yours. Instagram can be a great tool for reaching people if you set yourself up for […]

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5 Instagram Marketing Tips for Small Businesses

April 11, 2018 Content Marketing, Content Strategy, Digital Marketing, Instagram, Small Business, Social Media

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If you own a small business, you have probably wondered whether Instagram is a good way to reach customers. That’s why we assembled these Instagram marketing tips for small businesses. Instagram can be a great tool for reaching customers if you set yourself up for success. Why Instagram? Let’s start with some statistics about why your […]

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How To Market Your Small Business Right Now

March 21, 2018 AdWords, Digital Marketing, Google, Google Ads, SEO, Small Business, Social Media

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If you’re wondering how to market your small business in the age of digital marketing, you’re probably aware of many of the opportunities available. You probably are aware of social media marketing. You probably also have a website, but you might not be clear on how best to market it. You might also be aware […]

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The 6 Biggest Web Design Mistakes Non-Profits Make

March 14, 2018 Content Audit, Content Strategy, Non-Profit, Web Design

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With a singular dream, conviction, and continual hard work, your nonprofit has made the journey from concept to reality. Every day your organization strives to live out its mission and vision while constantly trying to cultivate support. Your website can be a powerful tool to brand your organization and to cultivate the donors and volunteers […]

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The 6 Biggest Web Design Mistakes Small Businesses Make

February 28, 2018 Content Audit, Content Strategy, Small Business, Web Design

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You’ve built a website that represents your business well. You took pictures. You created content for multiple pages. You purchased a domain and server space. You made your website live. So, why aren’t you getting the customer response you expected? You might have fallen prey to common web design mistakes that small businesses make. Even […]

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